{"title":"Baeby","description":"","products":[{"product_id":"baeby-shield-balm","title":"BAEBY SHIELD BALM","description":"\u003cp\u003eWhen\u003cspan\u003e \u003c\/span\u003e\u003cem\u003e\u003cstrong\u003edelicate skin needs extra love\u003c\/strong\u003e\u003c\/em\u003e, Shield Balm creates a soft, breathable cocoon of comfort.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eA buttery, non-greasy balm that melts in instantly and keeps little skin feeling calm, nourished and protected.\u003c\/p\u003e\n\u003cp\u003eMade for newborns, sensitive skin and everyday skin moments, this multi-tasking balm uses our Gentle 7 Botanical Complex to create a nourishing shield that leaves skin soft, happy and cared for — always.\u003c\/p\u003e\n\u003cp\u003eShield Balm is designed to gently support and nourish the skin when it’s feeling:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDry, rough or chapped\u003c\/li\u003e\n\u003cli\u003eRed from weather or rubbing\u003c\/li\u003e\n\u003cli\u003eFlushed from drool, wipes, nappies or clothing friction\u003c\/li\u003e\n\u003cli\u003eIrritated from everyday mess (milk dribble, crawling knees, cheek rub)\u003c\/li\u003e\n\u003cli\u003eIn need of a protective barrier before bed, outdoor play or feeding time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhy Parents Love it\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e🛡️\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eForms a Soothing Barrier\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Locks in hydration and defends against irritation\u003c\/li\u003e\n\u003cli\u003e🌿\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eCalms Eczema \u0026amp; 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beyond\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003ePerfect for\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNewborns\u003c\/li\u003e\n\u003cli\u003eSensitive or dry-prone skin\u003c\/li\u003e\n\u003cli\u003eToddlers with active, outdoorsy days\u003c\/li\u003e\n\u003cli\u003eParents looking for a gentle everyday barrier balm\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"BAEBY","offers":[{"title":"Default Title","offer_id":48333268746460,"sku":"BBSB1001","price":28.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3775\/5356\/files\/1_e2eb57e5-29c5-4f12-a75a-319c4dc86079.png?v=1774485593"},{"product_id":"baeby-saviour-serum","title":"BAEBY SAVIOUR SERUM","description":"\u003cp data-start=\"217\" data-end=\"484\"\u003eSaviour Serum is your\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003equick-absorbing, targeted touch of calm\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003efor little skin moments that\u003cem\u003e\u003cspan\u003e \u003c\/span\u003epop up unexpectedly\u003c\/em\u003e.\u003c\/p\u003e\n\u003cp data-start=\"217\" data-end=\"484\"\u003eLight, silky and designed to sink in fast, it brings gentle comfort to cradle cap, warm creases and sweat rashes, dry-feeling spots and sensitive patches — without any heaviness.\u003c\/p\u003e\n\u003cp data-start=\"486\" data-end=\"682\"\u003ePowered by our\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"501\" data-end=\"531\"\u003eGentle 7 Botanical Complex\u003c\/strong\u003e, this serum supports the skin’s natural balance and delivers soothing care exactly where it’s needed.\u003c\/p\u003e\n\u003cp\u003eSaviour Serum supports delicate skin during moments of:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRedness or irritation\u003c\/li\u003e\n\u003cli\u003eDry, scaly or flaky patches\u003c\/li\u003e\n\u003cli\u003eSweat rash in folds and creases\u003c\/li\u003e\n\u003cli\u003eWeather-related sensitivity\u003c\/li\u003e\n\u003cli\u003ePost-bath dryness\u003c\/li\u003e\n\u003cli\u003eGeneral discomfort on cheeks, chin, neck folds, armpits, behind knees and more\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhy parents love it \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e💧\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSoothes Flare-Ups Fast\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Lightweight, calming formula absorbs quickly\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🌿\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eTargets Redness \u0026amp; Irritation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Perfect for sweat rashes or irritated skin\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧬\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eMicrobiome-Supporting\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Balances baby’s skin with post-biotic care\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧡\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eNon-Greasy, Non-Sticky\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Serum texture with a ultra light-weight and silky finish\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e👶\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSafe From Day One\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Gentle enough for newborns and daily use\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🩹\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eMulti-Use Hero\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Great for bites, bumps, chafing, or redness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eHow to use \u003c\/p\u003e\n\u003cp\u003eApply a small amount to\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eclean, dry\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eskin, focusing on areas that need extra comfort.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUse on:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e• Nappy rash\u003cbr\u003e• Armpits\u003cbr\u003e• Behind knees or neck folds\u003cbr\u003e• Under chin\u003cbr\u003e• Cheeks\u003cbr\u003e• Dry patches\u003cbr\u003e• Sweat-prone creases\u003c\/p\u003e\n\u003cp\u003eFollow with\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eShield Balm\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor extra nourishment or\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eLike A Hug Lotion\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor all-over softness.\u003c\/p\u003e\n\u003cp\u003eSafe for daily use.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"BAEBY","offers":[{"title":"Default Title","offer_id":48333268877532,"sku":"BBSS1001","price":25.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3775\/5356\/files\/1_4b5ac474-0e89-4a2c-b704-56608cef289a.png?v=1774485999"},{"product_id":"baeby-like-a-hug-lotion","title":"BAEBY LIKE-A-HUG LOTION","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLike A Hug Lotion is \u003cstrong\u003erich, buttery and deeply nurturing\u003c\/strong\u003e — a daily lotion that feels like a gentle embrace for sensitive, dry or reactive skin. Made to absorb quickly and leave skin soft, calm and happy without heaviness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePacked with our \u003cstrong\u003eGentle 7 Botanical Complex\u003c\/strong\u003e and microbiome-friendly post-biotics. This lotion glides on silky and sinks in fast (no stickiness here!).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ePerfect for everyday use on baby, toddler and grown-ups who crave comfort.\u003c\/p\u003e\n\u003cp\u003eBaeby Like A Hug Lotion is designed to soothe and nourish when skin feels:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEveryday care\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eTight after bath time\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSensitive or easily irritated\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eA little “prickly” from dryness or weather\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIn need of long-lasting comfort and softness\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThink of it as that\u003cspan\u003e \u003c\/span\u003e\u003cem\u003ejust-right\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003elotion for every calm moment.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy parents love it \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e🤍\u003cstrong\u003e\u003cspan\u003e \u003c\/span\u003eLike a\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eDaily Cuddle in a Bottle\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Keeps skin smooth and soft\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🌿\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSoothes Sensitivity \u0026amp; Redness\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Calms even the fussiest skin\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e💧\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eDeep Hydration, No Stickiness\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Rich in essential fatty acids + humectants\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧬\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eMicrobiome-Friendly\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– With Lactobacillus Ferment for healthy skin balance\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧡\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSafe From Day One\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Perfect for newborns, toddlers and up\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧴\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eEveryday Use\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Ideal for post-bath, bedtime, or anytime hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply to clean, dry skin anytime — especially after bathing\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGently massage into arms, legs, tummy or anywhere that needs a hydration hug\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eReapply as needed throughout the day\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"BAEBY","offers":[{"title":"Default Title","offer_id":48333269434588,"sku":"BBHL1001","price":17.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3775\/5356\/files\/1_2d45368b-3943-40c3-bae2-f170d164798f.png?v=1774486178"},{"product_id":"baeby-squeaky-clean-wash-watermelon","title":"BAEBY SQUEAKY CLEAN WASH - WATERMELON","description":"\u003cp\u003eMake\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ebath time their favourite time\u003c\/strong\u003e. Wrap little skin in soft, gentle bubbles with a wash that cleanses without drying — in a playful Watermelon scent that leaves your baeby smelling fresh and sweet (never overpowering).\u003c\/p\u003e\n\u003cp\u003ePerfect for everyday baths, toddler playtime, and all the giggles in between.\u003c\/p\u003e\n\u003cp\u003eSqueaky Clean Wash — Watermelon is formulated to gently cleanse and comfort delicate skin, helping with:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEveryday messes, dribbles and post-play cleanup\u003c\/li\u003e\n\u003cli\u003eSensitive skin that doesn’t love strong fragrances\u003c\/li\u003e\n\u003cli\u003eKeeping skin soft, smooth and never tight or dry\u003c\/li\u003e\n\u003cli\u003eEncouraging bath time fun for toddlers and big kids too\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy parents love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Formulated without sulphates, or nasties\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🌿\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSoothes Sensitive Skin\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– With calming calendula and panthenol\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧬\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSupports Skin Microbiome\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Lactobacillus ferment helps balance skin flora\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e💦\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eHydrating \u0026amp; Nourishing\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– With chia seed oil and sodium hyaluronate\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧡\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSafe From Day One\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Dermatologist tested and sensitive skin approved\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use \u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003ePump a small amount onto your hands or a soft washcloth. Can also be used as a bubble bath!\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGently lather on baby’s skin and hair using warm water\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse off with care\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFollow with Saviour Serum, Shield Balm, or Like A Hug Lotion for the full Baeby Routine\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"BAEBY","offers":[{"title":"Default Title","offer_id":48333269598428,"sku":"BBSW1001","price":22.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3775\/5356\/files\/1_a7a4ab05-4d90-447c-9dd3-bb96add38901.png?v=1774486635"},{"product_id":"baeby-squeaky-clean-wash-fragrance-free","title":"BAEBY SQUEAKY CLEAN WASH - FRAGRANCE FREE","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eClean, calm skin \u003c\/strong\u003e— without the dryness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBath time should leave your baeby soft, nourished and comfortable. \u003c\/span\u003e\u003cspan\u003eOur pH-balanced Squeaky Clean Wash gently lifts away milk, mess and the day’s adventures while keeping delicate skin balanced, hydrated and happy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA silky wash made for newborns, sensitive skin and fragrance-free families.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSqueaky Clean Wash is designed to gently cleanse without stripping, especially during those moments when skin feels:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSticky from milk dribbles or sunscreen\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eA bit gritty after outdoor play\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSensitive, dry or easily irritated\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eReactive to fragrances or essential oils\u003c\/li\u003e\n\u003cli\u003eIn need of a simple, safe everyday wash\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy parents love it \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e– Formulated without fragrance, sulphates, or nasties\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🌿\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSoothes Sensitive Skin\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– With calming calendula and panthenol\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧬\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSupports Skin Microbiome\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Lactobacillus ferment helps balance skin flora\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e💦\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eHydrating \u0026amp; Nourishing\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– With chia seed oil and sodium hyaluronate\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e🧡\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eSafe From Day One\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Dermatologist tested and safe for sensitive skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use \u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003ePump a small amount onto your hands or a soft washcloth\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eGently lather on baby’s skin and hair using warm water\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse off with care\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFollow with Saviour Serum, Shield Balm, or Like A Hug Lotion for the full Baeby Routine\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"BAEBY","offers":[{"title":"Default Title","offer_id":48333271007452,"sku":"BBSW1002","price":22.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/3775\/5356\/files\/1_3b4edd45-473a-4a28-bcb6-a18af8bf3a90.png?v=1774489250"}],"url":"https:\/\/www.activebabyco.com.au\/collections\/baeby.oembed","provider":"Active Baby Co.","version":"1.0","type":"link"}